The difference between CCMS and CDP
It can be hard to keep track of all systems within technical information. Here we clarify the overall function of a CCMS and a CDP and how they differ from each other.
The relationship and differences between a CCMS and a CDP
A Component Content Management System (CCMS) is a tool where you create content in standalone topics and tag the content with metadata. This means that topics of content can be identified and combined to suit specific product configurations, users and output channels. If you need to update content, it's enough to update the topic(s) of concern.
A Content Delivery Platform (CDP) is an engine that handles information requests from users. It picks out the relevant content from a CCMS and potentially other sources and distributes it to output channels, such as web portals, smartphone apps or product interfaces.
This table clarifies what each system is used for.
Function | CCMS | CDP |
|---|---|---|
Content creation | Yes | No |
Content sources | Can collect content from other sources as input to the content creation in the CCMS, e.g. product measurements | Collects and presents content from different sources and formats |
Delivery type | The CDP extracs content from the CCMS as XML / HTML. Other delivery formats are available too, e.g. documents and file exports directly from the CCMS. | API:s |
Output channel | File exports to various endpoints or through the CDP | Various output channels like web portals, smartphone apps and product interfaces, reached through API:s. |
Suitable for AR/VR, chatbots and processes | N/A | Yes |
supports personalised content | Yes, when content is created thanks to metadata tagging | Yes, dynamically, when content is delivered |
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